An audit of your current construction business website is absolutely necessary in order to understand current behaviour, usage and conversions. This website audit will then allow you to build a new website which exceeds current performance and give you a clearer idea of why it exists. The audit comprises of many areas from architecture to SEO with the aim of helping you to gather as much info to help you develop a better brief for the next website and to exceed current marketing performance.
Creating a meaningful digital marketing strategy is very important. It’s far too easy to go after the latest shiny object when the fundamentals of digital marketing haven not been put into place. Working with you and your team I can help you create a strategy that is right for you and your business. Early involvement means research can be much more comprehensive and outcomes are much more realistic and timely.
What doesn’t get measured doesn’t actioned. Configuring your Google Analytics setup to track your website goals is one of the most important pieces within your digital marketing strategy. How else are you to know what outcomes have been generated as a result of your marketing campaigns?
My training and workshops are ideal for those who are new to digital marketing or understand some of the basics but just need a little more detailed knowledge. Everyone is at different levels when it comes to understanding digital marketing so individual training sessions can be delivered to suit your specific needs on specific topics if you require. Training is delivered at your premises and is usually a whole day event.
This service is ideal for most construction businesses who lack resources or expertise and have specific projects which need delivering in a set timeframe. Your project could be to help manage the build of a new website over a 12 week period or it could be a short term engagement of 6 months which just requires specific SEO projects. I work for you on a project by project basis to help deliver your desired outcomes.
Project management costs depend on your requirements so please do get in touch.